If you're interested in starting a Neighborhood Marketing program to all of your patrons...Please

click on the Read More link.  We offer a user friendly software package entitled Patron Profiler to collect all of the patrons that visit your patronize your restaurant.


If you're interested in offering Prepaid Pickup and Delivery options to your Menu as a convenience to your Patrons...Please

click on the Read More link.  We offer a user friendly software package entitled Menu Markup to generate print and web ready ecommerce menus so that your patrons can order anytime from their home or office.


If you're interested taking online job applications and creating a pool of workers interested in working at your establishment we offer a package called Waiters Apply...Please

click on the Read More link.  Both applicants and HT staff have 24/7 access to filling out and retrieving employee information.


If you're interested promoting your Restaurant to your current patrons using easy to use email templates...Please

click on the Read More link.  We have tools to send newsletters, recipes, party invites, coupons, and calendar.





If you're interested in New Trial patrons PickaRestaurant.com is a website that offers exposure to business travelers and local diners...Please
click on the Read More link.  We have enhanced listings and banner ads to fit any budget.  Utilize our self-serve advertising at the top of each page and place your own ads in minutes.

Do you have a way to invite each customer who comes through your door back to your restaurant?

       Did you know that on average, 1 out of every 14 patrons coming though the door is trying a restaurant for the 1st time?   How much of your restaurant’s advertising budget is geared towards reaching that 14th customer? What about the budget for the other 13 regular customers? PickaRestaurant.com distances itself from other ad serving websites by being a company that is a solution provider for restaurants.  PickaRestaurant.com is a great way to reach that 14th new trial customer and PAR Software is great way to keep the 13 regular customers coming back!  Increasing sales and profitability doesn’t count as a Marketing goal; it’s a given. In the restaurant business, there are basically four ways to increase sales and profitability. 

  • NEW TRIAL: These are first-time customers buying from you for the first time.
  • FREQUENCY: This is how often existing customers return to you for future purchases.
  • CHECK AVERAGE: Often refers to the total purchase for each transaction.
  • PARTY SIZE: Party Size refers to the number of people in each party.

       On the other side of the coin, efficient use of overhead (not cost cutting) may be the answer. Lower wage rates, cutting product costs and reducing kitchen waste (cost cutting) tend to have negative effects on employee moral, customer service and food quality and availability. Other than simply trying to slash prices, not recommended, there are also four basic ways and an example to maximize items that total up to the cost of overhead.

  • EFFICIENCIES: Increase work staff efficiencies through qualified hiring and continued training.
  • WASTE REDUCTION: Reduce waste through better timely procurement & focused marketing.
  • INCENTIVES: Supplier’s incentives for price breaks & new product promotion.
  • OVERHEAD ANALYSIS: Eliminate ineffective expenditures increase spending on effective ones.
 

       Decide which methods are right for your restaurant. PickaRestaurant's PAR Software products address each one of the above ways to increase profitability and keep all 14 customers coming through your doors. We are always striving to help restaurants solve problems and build sales. One item not to forget is many times we do promotions, sponsors, or donate to events to create publicity.  This is a very effective advertising strategy that should not be forgotten.  The right publicity almost always creates better results than paid advertising.

 


Have you heard of our upcoming TV Show series? Perfect Meals

click on the Read More link.  We are producing a new TV show featuring restaurants like
yourself.  In a nutshell the show picks a cuisine and creates the Perfect Meal, visiting
Top Chef Restaurants selected by the users and staff of PickaRestaurant.com

If you're interested in become a rep in your city or local area, , please
free to contact us.  We offer competitive sales commission or reseller volume rates, depending on your marketing approach.

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